• Communication commission discussion

Communication plan (action needed!!!)

from Giuseppe Caruso on Nov 11, 2009 10:34 PM
Dear all,

as outcome of todays chat (summary of decisions taken will arrive shortly
via Jason) it was decided to send the following part of the text which is
left for finalisation.

we call for comments, suggestions, ideas that you wish to integrate in the
text.

DEADLINE FOR COMMENTS 16TH NOVEMBER

Please for your convenience find the whole text here

http://openfsm.net/projects/communication-commission/communication-plan-2010-11-draft

OR

you can find below appended the sections that still need further work and
for which comments are requested:

Ciao
giuseppe



*2. FACILITATING SHARED COVERAGE AND MEMORY OF EVENTS*


*Information of events to promote participation and multimedia coverage for
contamination and memory*

*The interaction with the Organizing Committee of each event is essential to
guarantee internal and external communication during event:*

*- within all Social Forum actors and new potential participants at the wsf
process*

*- with general public to sensibilize and involve toward wsf universe *

*- towards alternative/independent and mainstream media for local, regional
and international visibility *


It is important to assure that the infrastructure for communication be
prioritized and guaranteed in/for the next World Social Forum events,
following the guidelines defined in the IC document issued in Berlin (2007).
Moreover, particular attention should be given toinclude Free, Libre, and
Open Source Software spaces of organizing and support for the global
movement we call "the Internet", as well as Free Culture movements
(anti-Intellectual Property, creative commons) and (inter)Net Neutrality,
mobile networks/infrastructure.


*Objectives **:*

**

*2.1 - Shared collective Communication spaces*


 *2.1.1 - Independent/alternative Media *

Stimulate the formation of mixed (local and international) teams of shared
communication, that promote coverage of the event in exchange and
collaboration policy. Interact with the Organizing Committee of events to
stimulate the formation of nuclei of shared communication and their
integration with the existing projects that promote exchange and
collaboration in covering the WSF (before and during each event); promote
the copyleft coverage by indipendent/alternative media (through Ciranda and
the involvement of other networks).

*
2.1.2 - Forum de Radio
*A campaign in 6 languages to promote the Forums and their coverage to
radios in the Americas, Europe, Africa, Asia and Australia. Facilitation of
coordinated programming, spots, in different languages. Special involvement
of community radios worldwide.

*
2.1.3 - Tv and video exchange system
*Facilitate the building of a online video community to promote the coverage
of the different social forum events around the world – through the hub
website wsftv.net; possibility to open for each forum a specific channel in
the website related to and linked with the other forum websites.
[ Developing the Video Memory archive of wsftv (existing and working since
the Global Day of Action 2008), in terms of mapping, cataloging and
uploading all available past video material and consolidating an updating
the video database. ]


 *2.2 - Press and international mainstream media facilitation
*

*In synergy with the Wsf S.Paulo office and all press groups formed for the
local events, the Commission aims to:
*

2.2.1 - Increase the visibility of the WSF in public opinion worldwide with
a coherent identity by facilitating press pooling coordination among the
events, with the local organising committees and IC member's networks, and
the sharing of materials (press kits, press releases, information of other
media activities, etc.).

2.2.2 - Facilitate the coverage of the WSF2010 and 2011 by mainstream media
(public and commercial), by developing a “virtual media center” in the main
WSF portal, containing updated news and background materials 6/8 languages,
rss newsfeed agency and a complete map of all the 2010 events

2.2.3 - Activate consistent journalists' and media relations at the
international level, and promote the network of journalists linked to the
Forum, seeking editorial contributions from well-known activits/journalists
(in collaboration with IPS).

2.3.4 - Bridge distributed events with a permanent "TerraViva" online window
on the World Social Forum, providing ongoing reporting in many languages
from as many of the events as possible.


2.3.5 - Facilitate distribution of the 2010 events tv coverage by satellite
and through Eurovision Worldfeed


2.3.5 – Stimulate international press clippings collection for public
record, organised by topic, language, media outlet.


*2.3 - Memory and documentation*


In 10 years, the Forums worldwide have produced a wealth of documentation in
many languages and formats.

www.forumsocialmudial.org.br is the first and organized depository of the
forum process memory, but it lacks a systematic organisations. Other many
source of multimedia memory are potentially available, but not yet linked
and organized for a common consultation.


 *2.3.1. - Making WSF memory visible online*

Stimulate memory teams in the 2010 events and promote the autonomous
production by participants and digital collection of memory at each event
(text, photo, audio, video) providing spaces for documenting activities and
outcomes, and make those contents visible online.  Allow wsf memory material
to be reached by all participants through an aggregator that can bridge
digitalized existing memory material spread in different web sites. *
*

*  2.3.2 – Forum documentation on other websites*

  Stimulate the updating of general reference websites (such as wikipedia)
and on social networks in different languages.



   3. *BUILDING TEAMS AND TOOLS TO SUPPORT GLOBAL COMMUNICATION

[Brief intro – would make reference to common identity elements (though
diverse expressions), dialogical communication, role of ICT, decentralizing,
strategizing.* *]*

*This section mentions some teams or tools  emerging in this 2010 period ,
as part of the accumulated commision effort  to adress challenges of
expansion and relevancy of its facilitation action in the field of
participation , information , media coverage, memory*


*3.1 – Technologies for the global WSF process *
Past experience with development of WSF websites has lead to try to setup a
Technical webteam and a WSF Software support Community in order to work with
a community of developers worldwide to help find better technical solutions
within a “political” context and promoting the use of free/libre open source
software.


The objective is to consolidate and manage existing websites and tools,
allowing where possible data exchange and consistency - as well as to
stimulate sharing of experience about design and functionnalities of event
sites between webteams associated to various events and processes. On the
infrastructure side, the tasks are aimed at optimizing servers and hosting,
data transmission, softwares and databases for the different needs of
communication described in this plan.

*
In particular, the aim is to:

*3.1.1 - Redesign the WSF Portal (see point 1.2 and the Annex II)

3.1.2 - Improve openfsm.net both in its support for IC commissions and in
fostering working spaces for any wsf-related activity (see point 1.3)

3.1.3 - Develop an event tool adapted to activity registration search
intercommunication , agglutination and program, and with possible
extensions, or multi event capability,   that can be assessed and adopted by
social forum event organizing committees ( see point 1.2)



 *3.2 - Visual identity *

*For a coherence in the online tools promoted by the WSF there is the need
of having some elements of common visual identity in order to make the
connection among the various events visible and immediate. *


Stimulate the formation of group of “wsf designers” and the production of
promotional “materials” for the “Forum 2010” (graphics design, logo,
banners, general visual identity) in open digital formats to be shared and
promoted throughout and adopted by the 2010 events, and to be used for
virtual communication (websites, newsletters, widgets, viral distribution,
etc.).


*3.3 - Other “languages” [dimensions] of communication*

Address cultural, artistic and dialogic dimensions of communication:
promoting other “languages” of communication emerging from the Forum
dynamics and linking the different events.

*
**[Need to elaborate -  see also 1-7]**
*

*
3.4 – Office expanded
*In January 2009, in Belem, a proposal to develop a “decentralized” wsf
office was made and presented at the IC. The idea is to have a number of
people hosted by IC member organisations who can work on supporting the
S.Paulo office. The communication commission in particular has supported
this proposal and started discussions with several organisations who may be
willing to host or provide people for this end, specifically for
communications tasks, as well as support for translations. For the latter,
this group could also contsitute the core of the t*ranslators pool (6/8
languages: EN, ES, PT, FR, DE, AR, HI, SW), in order to e*nlarge the number
of “official” languages of the WSF and make it possible to reach other
geographical regions.

In 2010, the objective is to build this group and its Terms of reference,
mainly on voluntary basis; the following IC member organisations have
already been contacted or have demonstrated their interest: EED (Germany),
Focus on the Global South (India, Thailand), Amarc, IPS, Via campesina
(Indonesia), Sodnet (Kenya), TWN Africa (Ghana), Alternatives International
(Canada - Morocco), Unponteper (Italy)  People health Movement ( india) ...


*
3.5 - Commission Strategy seminar *

A 2-3 days meeting to discuss in depth communication strategy issues related
to the mid- and long-term WSF process, networking, promotion as well as to
the work on the detailed plan for 2010 and 2011. A diagnostic of what social
movements and global civil society is using to communicate (in terms of
tools, campaigns, resources) should be prepared to inform the discussion.
This meeting could involve Methodology commission members as well as the ad
hoc 2010 IC working group. Date to be defined (depending also on resources),
possibly by March 2010.


Return to date view: threaded or flat